ObjectFrontier Blog – Our Focus on Software Trends

March 30, 2016

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You may have heard the term “Digital Darwinism” permeate discussions about the changing landscape of business today. Now, companies that were once synonymous with leadership in their industries are either long gone or struggling to keep their doors open. Read More

At the turn of the century, the world of software development was introduced to a DevOps_1revolutionary new concept—AGILE! No longer were organizations stuck using the time-consuming and inflexible waterfall model to develop quality software. Software’s brightest minds began to champion this radical new method of product development for all its many benefits. Read More

AngularJS (AAngularJS_LogoJS), a component of the popular Javascript MEAN Stack, has quickly become a go-to framework for developers looking to build dynamic, robust single page web applications. AJS lets you extend the HTML vocabulary for your app to create an extraordinarily expressive and readable environment that can be developed very quickly. With the fast adoption of this newer technology comes a plethora of new concerns when moving an app into production. Read More

The Client’s original mobile Breaking New Alerts and Distribution Hub was built to handle significantly fewer subscribers than the 16 million iOS subscribers and 9 million Android subscribers it had amassed over the years. On this older platform, there was a 16-minute lag from when news editors entered a story to when subscribers actually received the alert on their mobile device. Read More

Client: A National Television Broadcasting Company Client Need: The Client’s original mobile Breaking New Alerts and Distribution Hub was built to handle significantly fewer subscribers than the 16 million iOS subscribers and 9 million Android subscribers it had amassed over the years. Read More

Following the significant growth in the use of MEAN Stack technologies that OFS experienced with clients in 2014, the company is pleased to announce it has increased its investment in this technology by training 50 more employees in the MEAN Stack skillset in anticipation of 2015 client demands. Read More

Missed OFS’s webinar earlier this month? Now you can experience all the valuable insights from Forrester’s John C. McCarthy and OFS’s Rich Napoli at your own convenience! Featuring Forrester Analyst John C. McCarthy with OFS CEO Rich Napoli from December 2014 Digitally transforming your enterprise requires a whole new way of thinking and operating – not only in the IT department, but throughout the entire corporation. Read More

Client: A Leading Sports Television Network Client Need: The Client wanted to increase viewer engagement and extend viewership time during their broadcast of a major upcoming sporting event. By securing higher TV audience ratings, they could increase their advertising revenue from program sponsors.Read More

Thursday, December 4, 2014 from 1:00-1:30pm ET With the pervasiveness of digital devices in today’s world, firms must rethink their business strategy – from the outside in – to capitalize on the competitive advantages that today’s digital technology provides. The best digital experiences are ones that understand a customer’s complete journey, not just their current transactions with your company. Read More

Learn how to use Customer Journey Mapping to refocus your business using an outside-in perspective. Read More

Digitally transforming your enterprise requires a whole new way of thinking and operating – not only in the IT department, but throughout the entire corporation. It all starts with re-examining your customer’s journey from their perspective to predict their next most likely actions, and then building your digital products and services around those needs. Read More

The consumer viewing experience today has changed drastically from the traditional experience of watching television. Gone are the days when the entire family sat in front of a TV set and watched a show in its entirety, including commercials, without distractions from other devices or alternate sources of programming. Read More

With better and smarter mobile technology, patients will start to see entirely new methods of delivering patient care – through digital means. Read More

New Tech-Enabled Financial Services Offerings for Small Investors and Small Businesses The Old-Fashioned Way In the late 1970s, the actor John Houseman starred in a famous commercial for a well-regarded old-line investment manager of the time. Read More

OFS invites you to enjoy a complimentary copy of Forrester Research, Inc.’s report Software Must Enrich Your Brand! Learn how software is driving your 21st century brand and how it has become core to your business success! Read More

Our last two posts shared some evidence of the mobile revolution that is underway in the healthcare industry. A number of mHealth apps that provide true digital value to patients have emerged, and they are disrupting the status quo in the industry. Read More

OFS is pleased to announce its CEO Rich Napoli has won the award for Innovative Medium-Sized Technology Company CEO in the 2014 SmartCEO Voltage Awards! Read More

Though smart TV’s have been around for several years, businesses involved in television programming and ads are just now beginning to take advantage of the possibilities they offer for engaging viewers. Smart TV’s add a whole new layer of engagement to the traditional TV viewing experience. Read More

Our last post, “mHealth Apps Will Transform Patient Care Amidst Digital Disruption” introduced the major impact that today’s Digital Disruption is having and will have on the healthcare industry. A number of recent mHealth apps are paving the way for effective, inexpensive digital forms of patient treatment and care. Read More

It is often difficult, although necessary, to find the time to make a trip to the doctor’s office for a medical checkup, test, or treatment. Having to take off work, rearrange schedules or take the kids out of school is sometimes your only option. Read More

With the multitude of devices owned by consumers today and the large amount of time they spend using them daily, businesses are realizing the powerful impact that good software can have on driving revenue. Read More

Forrester Research has used the phrase ” software-is-the-brand ” to describe non-tech companies who are finding that more and more of their business value is coming from software-based products and services: “It is the software that operates at key mobile customer touchpoints, defines the interaction with the consumer, and, ultimately, acts as the main product differentiator.” Read More

Sponsored by ObjectFrontier Inc. (OFS) for the New Jersey Technology Council (NJTC) Tomorrow, Tuesday, November 12, 2013 For all companies now, regardless of whether they make cars or appliances, sell insurance or rent apartments, software is driving more and more of their revenue. Read More

Check out this month’s issue of NJTC’s TechNews for a spotlight on OFS’s CEO Rich Napoli and our featured cover article “Software is Now Your Brand”. Read More

Innovative software is turning into a real game-changer for many businesses, even though they are not in the technology space. Forrester Research recently pointed out four industries in particular as becoming increasingly software-centric in today’s plugged-in world. For companies in these industries, the way they view software has changed. Read More

For those who think they’re not in the software business, it’s time to think again… Going through your daily routine at home and at work, if you stop and notice, you will find that software is playing an ever larger role in your everyday activities. No longer is software confined to your computer. Read More

With Gartner’s prediction that gamification will head into the “Trough of Disillusionment” in their Hype Cycle within the next year, it’s important to take a step back and be realistic in our expectations of gamification. As with any new technology trend, there will be early adopters of gamification who stumble. Read More

Check out 8 real examples of gamification to learn how other businesses are using it to influence customer behavior and achieve their business goals. Read More

The concept of gamification is everywhere now, but actual examples of it are harder to come by. Read on to discover specific examples of how other businesses are embracing gamification to influence employee behavior and achieve their business goals. Read More

Today, software is universally more important to a business’s goals than ever before. Mobile devices are now in the hands of the majority of Americans, and it’s changing the way we do business. According to the Pew Research Center, as of summer 2013, 56% of American adults have a smartphone, and 34% own a tablet. Read More

Even though you may not be a tech company, in today’s world software has become a daily means by which your customers engage with your business. With mobile devices, your brand is now wherever your customers are. They need not be physically in your store, at your branch, or in your office to buy your product or receive your services. Read More

Outsourced product development firms have been helping software companies for years to build robust, multi-tenant software products, such as SalesForce, that allow each customer to feel they have their own version of the software and data while in fact sharing a common infrastructure much like the tenants of an apartment building. Read More

Life used to be much simpler for us IT folks when there were two distinct types of software-the custom software you wrote for your own firm had only to meet your company’s unique requirements. For example, if your company only did business in the US, the software you built only had to deal in US dollars and to show screens in English. Read More

Though Silicon Valley remains the top-spot for founding a startup, innovative minds are now also eyeing other US cities as prime locations to jump-start their new business. Excellent universities turning out bright young minds, lower costs of living, and attractive offerings by local governments are causing startups to multiply across America, from Boston to DC, Chicago to Austin, and New York to Seattle. Read More

If you work at a software product company, you probably struggle with the idea of outsourcing development work on your product to a third-party vendor. After all, why would you outsource your core competency? You’ve become successful exactly because of your ability to develop great products yourself. Read More

You’ve heard about gamification. You understand the benefits it could bring to your business. You’ve seen examples of how it works, and now you’re ready to begin moving forward with using it towards achieving your business goals. But before you do that, it’s of paramount importance that you also understand why many gamified applications fail. Read More

As gamification continues to gain momentum in the business world today, it’s not surprising that M2 Research predicts the gamification market will reach 2.8 billion in direct spending in the US by 2016. But what is it that businesses are looking to have gamification accomplish for them? Read More

Games actually satisfy human nature’s inherent desires for achievement, recognition, competition, and self-expression. By satisfying these natural needs so effectively, games can even become addictive as we desire more and more of this fulfilling feeling. Unsurprisingly, this love of gaming has led to a huge industry, topping $65 billion dollars worldwide in video gaming alone according to Reuters. Read More

 


Social Media Sites for Business

October 3, 2013

Whether you are on the hunt for new customers, wanting to connect with your industry, needing to spread your marketing message further or simply looking for information about something – increasingly we are all turning to Social Media Sites. Below is a list of 10 influential Social Media sites for business:

1. LinkedIn.com
Allows registered users to maintain a list of contact details of people they know and trust in business. This list can then be used to build business connections, to find jobs, and as a research tool to find out about someone before you do business with them / employ them / start work for them.

2. Twitter.com
Twitter is a social networking and micro-blogging site. Users send and read other users’ updates known as tweets. Updates are displayed on the user’s profile page and delivered to other users who have elected to ‘follow’ Twits (people who Twitter) that interest them. Really useful if you connect to the right people such as leaders in your industry – it will give you a real idea of what their thoughts and influences are.

3. Facebook.com
Facebook users can join networks organised by city, workplace, school, and region. People can also add friends and send them messages, and update their personal profiles to notify friends about themselves. Facebook now offers a business page, which provides businesses with a great platform to promote events and company information to its network.

4. YouTube.com
YouTube is a video sharing website where users can upload, view and share video clips. Increasingly gaining currency in the business world – YouTube is becoming a great platform for delivering video based testimonials, how to guides and commercials promoting products/services.

5. Wikipedia.org
A social experiment in collective knowledge – an encyclopedia built on the knowledge/contributions of on-line contributors.

6. Technoratimedia.com
Technorati is a search engine which collects, highlights, and distributes blog content.

7. Digg.com
Digg is a social news website designed for people to discover and share content from anywhere on the Internet. Users submit links and stories, and other users vote and comment on them. Voting on this content, respectively ‘diggs’ or ‘burys’ that content item.

8. Upcoming.org
Upcoming combines features of an event calendar and a social networking site. The site is a searchable, browsable repository of upcoming events. Event information can be contributed by the user community, although an increasing percentage of listings now comes from commercial sources.

9. Answers.yahoo.com
Yahoo! Answers is a website that allows users to both submit questions to be answered and answer questions asked by other users.

10. Yelp.com
Not launched in Australia – but a really good clue to what’s next; Yelp.com contains listings of almost anything that makes up a community and accepts reviews from users for an listing. Listings include shops, restaurants, doctors, hotels, cultural venues, schools, museums, parks etc.

 Source: http://www.10webtips.com/articles/networking-sites.html


List of Useful SEO Resources

July 23, 2013

We all know, now a days the higher growth of Internet users, All we dependent on internet to find out any thing we need. For that we are going search engines like (Google, Yahoo, Bing etc.), where we can easily find out those.  For getting the website on search engine we need to know Search Engine Optimization, which is called SEO.

So are you ready to learn a little about Search Engine Optimization or SEO as it is called in the industry? Below is the ist of complete and useful SEO resources, which should take any beginner from zero to hero.

SEO Basics

Learn the basics of SEO:
http://www.seomoz.org/beginners-guide-to-seo
(The first thing you should read)

Watch ‘The SEO Fundamentals Pyramid’:
http://www.seomoz.org/blog/whiteboard-friday-the-seo-fundamentals-pyramid

* Download ‘How Search Engines Work’:
http://cms.searchenginewatch.com/digital_assets/3859/how-search-engines-work-mike-grehan.pdf
(Side note: it is important to know how SE’s work before even learning how to optimize websites for the SE’s)

* Learn the basics of HTML and CSS, the language of websites:
http://www.codecademy.com/tracks/web
(Side note: SEO deals a lot with HTML, and you should know the basics before utilizing SEO strategies)

* Learn the basics of local Search:
http://www.davidmihm.com/local-search-ranking-factors.shtml

* Learn keyword research:

http://www.seomoz.org/ugc/category/3

* Learn on-page optimization:
http://www.seomoz.org/blog/perfecting-keyword-targeting-on-page-optimization

* Learn website architecture:
http://www.coconutheadphones.com/website-architecture-for-seo-the-complete-guide/

* Learn canonicalization:
http://searchengineland.com/8-canonicalization-best-practices-in-plain-english-44475

* Learn Excel:
http://www.distilled.net/excel-for-seo/

* Learn content marketing:
http://blog.kissmetrics.com/44-content-marketing-resources/
(Side note: first read up on the Content Strategy below)

Link Building

* Learn link building:
http://cognitiveseo.com/blog/26/the-best-link-building-blogs-experts-and-their-tutorials-from-2011/

* Bookmark this comprehensive list of link building strategies from Point Blank SEO:
http://pointblankseo.com/link-building-strategies

* Read Ross Hudgen’s awesome link building articles:
http://www.rosshudgens.com/link-building-strategies/

* Read ‘The Noob Guide to Link Building’:
http://www.seomoz.org/blog/the-noob-guide-to-link-building

* Download ‘The Noob Guide to Link Building’ and ‘The 6-Month Link Building Game Plan’:
http://www.iacquire.com/resources/link-building-guides/

 

Content Strategy

* Read ‘The Definitive Guide to Awesome Content’:

http://www.seomoz.org/blog/the-definitive-guide-to-awesome-web-content

* Read the “In-Depth Guide to Content Creation’:
http://www.seomoz.org/blog/indepth-guide-to-content-creation-with-infographic

* Read ‘How to Build and Operate a Content Marketing Machine’:
http://www.seomoz.org/blog/how-to-build-and-operate-a-content-marketing-machine

* Read ‘The SEO Guide to Creating Viral Link bait and Infographics’:
http://www.distilled.net/linkbait-guide/

Analytics

* Learn Google Analytics with Google’s IQ Lessons:
http://www.google.com/intl/en/analytics/iq.html?

* Download Slingshot SEO’s ‘Guide to Google Analytics’:
http://www.slingshotseo.com/wp-content/uploads/2012/02/how-to-use-google-analytics-guide.pdf

* Read the collection of Analytics articles from SEOmoz:
http://www.seomoz.org/blog/category/8

* Read ‘A Beginner’s Guide to Conversion Goals in Analytics’:
http://www.searchenginejournal.com/a-beginners-guide-to-conversion-goals-in-google-analytics/42558/

* Read ‘A Beginner’s Guide to Google Analytics 5′:
http://blog.kissmetrics.com/google-analytics-5/

Overall SEO Strategy

* Learn Conversion Rate Optimization (CRO):
http://unbounce.com/conversion-rate-optimization/50-awesome-posts-on-conversions/

* From Quora, “What are some top strategies for conversion optimization?”:

http://www.quora.com/What-are-some-top-strategies-for-conversion-optimization/answer/Andy-Johns?srid=hiM

* Read ‘The Noob Guide to Online Marketing’:
http://www.seomoz.org/blog/the-noob-guide-to-online-marketing-with-giant-infographic-11928

* Read ‘The New SEO Process’:
http://www.seomoz.org/blog/the-new-seo-process-quit-being-kanye

* 33 Free SEO Tools You Should Know About:
http://www.webgnomes.org/blog/33-free-seo-tools/

* Keep up to date with inbound marketing material:
http://inbound.org/

Also you can follow these list of Top SEO news websites from SEO Inc website. I hope you will go through these websites to find out all the latest information happening inside the Search Engine as well as SEO industry.

SL.No Website Name Website Url
1 Search Engine Land wwwsearchengineland.com
2 Mashable http://www.mashable.com
3 Search Engine Watch http://www.searchenginewatch.com
4 Search Engine Journal http://www.searchenginejournal.com
5 ClickZ http://www.clickz.com
6 Search Engine Brief http://www.searchenginebrief.com
7 Search Engine Round Table http://www.seroundtable.com
8 Marketing Pilgrim http://www.marketingpilgrim.com
9 Search Marketing Standard http://www.searchmarketingstandard.com
10 ReveNews http://www.revenews.com
11 Daily SEO Blog http://www.dailyseoblog.com
12 Search Engine Freak http://www.searchenginefreak.com
13 Marketing Land http://www.marketingland.com
14 SEO Centro http://www.seocentro.com
15 SEO Chat http://www.seochat.com
16 Reel SEO http://www.reelseo.com
17 SEOmoz Blog http://www.seomoz.org
18 SEO-News http://www.seo-news.com
19 SiteProNews http://www.sitepronews.com
20 Search Engine Guide http://www.searchengineguide.com


What are the things Successful People Love To Do On Social Media?

February 27, 2013

Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks.

#1: They believe.

#2: They share what they had for lunch.

#3: They don’t try to dominate every single social network.

#4: They don’t focus on one social media network.

#5: Social media leaders still use email.

#6: They still believe in SEO.

#7: They are genuine.

#8. They do not send auto DM to all their new followers.

#9: They use hashtags judiciously.

#10: Successful social media users (clearly) don’t believe the hype that prospects aren’t using Social Media

#11: They publish more quality, not just quantity.

#12: They understand that one message does not fit all networks

#13: Social media leaders don’t let friends outsource.

#14: They hire interns, but they use them wisely.

#15: Success in social media demands that you get personal.

#16: They know that social media is not free, but earned.

#17: They measure social media.

#18: They know that fan/follower growth is secondary to getting paid.

#19: They believe in their network and leverage it.

Source : http://www.forbes.com/sites/tjmccue/2013/02/26/19-things-successful-people-do-on-social-media


List of content sharing websites

February 19, 2013

We have almost covered social networking and social book marking; it’s a time real excitement on content sharing.

Here is some list of content sharing websites…

Sl.No

Domain

PR

1

issuu.com

9

2

examiner.com

8

3

livejournal.com

8

4

technorati.com

8

5

about.com

8

6

topix.com

8

7

slideshare.net

8

8

scribd.com

8

9

ehow.com

7

10

suite101.com

7

11

quora.com

7

12

makeuseof.com

7

13

yelp.com

7

14

associatedContent.com

7

15

squidoo.com

7

16

docstoc.com

7

17

digitaljournal.com

6

18

epinions.com

6

19

contributor.yahoo.com

6

20

fotopedia.com

6

21

free.yudu.com

6

22

hubPages.com

6

23

ezineArticles.com

6

24

calameo.com

6

25

4shared.com

6

26

tutorial9.net

5

27

shvoong.com

5

28

linkfromblog.com

5

29

constant-content.com

5

30

triond.com

5

31

flixya.com

5

32

shetoldme.com

5

33

helium.com

5

34

demandstudios.com

5

35

esnips.com

5

36

edocr.com

5

37

crocodoc.com

5

38

bloggerparty.com

4

39

daytipper.com

4

40

infobarrel.com

4

41

journalhome.com

4

42

xomba.com

4

43

redgage.com

4

44

bukisa.com

4

45

powershow.com

4

46

myplick.com

4

47

empress.com

4

48

listmyfive.com

2

49

blogburner.com

2


The List of White Hat and Black Hat Search Engine Optimization(SEO) Techniques

January 30, 2013

In This content we can get to know the list of white hat and black hat SEO techniques in bid to help us to determine, whether the SEO firms are following this list of techniques to optimize your website…Image

 Here Are the List of White Hat Techniques: –

  1. Quality Inbound Links
  2. Blog Post
  3. Article Submission
  4. Press Release
  5. Forum Post
  6. Business Listing
  7. Video Submission
  8. Content sharing
  9. PDF Submission
  10. RSS Feed
  11. Forum Post
  12. Email Marketing
  13. PPT Submission
  14. Use Structural (Semantic) Mark Up and Separate Content from Presentation
  15. Keyword Research and Effective Keyword Use

Black Hat SEO Techniques:
Here the list of black hat SEO techniques, which used by the people who makes spam. This kind of black hat techniques should be avoided in order to get your site ranked on top of the search engines.
Here Are The List of Black Hat SEO Tactics: –

  1. Hidden Text
  2. IP Deliver
  3. 301 Redirects
  4. Throw Away Domains
  5. Cloaking
  6. Keyword Stuffing
  7. Deceptive headlines
  8. Automatically generated keyword pages
  9. Domain Grabbing
  10. Blog Spam
  11. Misspellings
  12. Scraping
  13. Paid Links
  14. Link Farm
  15. Invisible Links
  16. Hidden Affiliate Links
  17. Fake News
  18. Ad only pages
  19. Duplicate content on multiple domains
  20. New Exploits
  21. Brand Jacking
  22. Rogue Bots
  23. Doorway pages
  24. Multiple Subdomains
  25. Twitter Automation
  26. Google Bowling
  27. Slander Link bait
  28. Map Spam
  29. Hacking Sites
  30. Different content for search engines than users

PHP Redirection Formula

December 12, 2012

Create a 301 redirect forcing all http requests to use either http://www.example.com or example.com:

RewriteEngine On
RewriteCond %{HTTP_HOST} !^www.example.com$ [NC]
RewriteRule ^(.*)$ http://www.example.com/$1 [L,R=301]
RewriteEngine on
RewriteCond %{HTTP_HOST} ^www\.example\.com$
RewriteRule ^/?$ "http\:\/\/example\.com\/" [R=301,L]

Redirect to example.com/index.php

RewriteEngine On
RewriteCond %{HTTP_HOST} ^example.com$
RewriteRule ^$ http://example.com/index.php [L,R=301]

Redirect visitors to a new site
Create a 301 redirect for all http requests that are going to the old domain.

  • Example 1 – Redirect from oldexample.com to http://www.newexample.com
  • Example 2 – Redirect from oldexample.com to newexample.com
RewriteEngine On
RewriteCond %{HTTP_HOST} !oldexample.com$ [NC]
RewriteRule ^(.*)$ http://www.newexample.com/$1 [L,R=301]

This is useful when you use http://www.newexample.com as your new domain name (see also this article about redirecting www and non-www domains). If not – use the code of example 2.

RewriteEngine On
RewriteBase /
RewriteCond %{HTTP_HOST} !oldexample.com$ [NC]
RewriteRule ^(.*)$ http://newexample.com/$1 [L,R=301]

301 Redirect: xyz-site.com to http://www.xyz-site.com

RewriteEngine On
RewriteBase /
RewriteCond %{HTTP_HOST} !^www.xyz-site.com$ [NC]
RewriteRule ^(.*)$ http://www.xyz-site.com/$1 [L,R=301]

301 Redirect: http://www.xyz-site.com to xyz-site.com

RewriteEngine On
RewriteBase /
RewriteCond %{HTTP_HOST} !^xyz-site.com$ [NC]
RewriteRule ^(.*)$ http://xyz-site.com/$1 [L,R=301]

301 Redirect: Redirecting Individual pages

Redirect 301 /previous-page.html http://www.xyz-site.com/new-page.html
These scripts should be placed in the .htaccess file. I chose to expose these .htaccess methods first since they are most flexible and powerful of them all. These examples alone serve as a great case for hosting on Linux web servers.

Redirect with PHP

<?php
Header( "HTTP/1.1 301 Moved Permanently" );
Header( "Location: http://www.xyz-site.com" );
exit(0);
?>

  • This script should be the first piece of code on the page to function correctly.

How to do 301 redirect in PHP ?
If you want to redirect a single page to another location then put the following code in the old page which have been moved.

<?php
 header('HTTP/1.1 301 Moved Permanently');
 header('Location: http://www.new-domain.com/new-file-name.php');
?>

If you want to redirect non-www to www domain name then put the following code into top of every page of the website

<?php
if (substr(getenv('HTTP_HOST'),0,3) != 'www')
{
  header('HTTP/1.1 301 Moved Permanently');
  header('Location:http://www.'.$_SERVER['HTTP_HOST'].$_SERVER['REQUEST_URI']);
}
?>

How to do 301 redirect in .htaccess file?
Put the following code into the .htaccess file and upload it into the root folder of the website. Note that this file only works for the website which is running under Apache Web Server.

RewriteEngine On
RewriteCond %{HTTP_HOST} ^domain\.com
RewriteRule (.*) http://www.domain.com/$1 [R=301,L]
 

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